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Shaving Line

Africa represents power, strength, perseverance, and nature, and it is these qualities that inspired the design of MiaCare Men's Shaving Line. From the vast landscapes of plains, steppes, mountains, rivers, and forests, to the unique traditions, colors, and textures of the continent, we drew inspiration to create a product that embodies the essence of Africa.

To design our shaving line, we focused on manly elements such as stones, metal, razors, and brush strokes. We created a visual game using the product's main letter, incorporating colors and textures to create a graphic system that represents the African concept.

Our artistic process for this product was based on brush strokes combined with photography and digital manipulation of lines painted with acrylic ink. This allowed us to create unique shapes and letters, distinct from any other brand or product. By exploring new paths and expressions, we were able to successfully represent the African concept of colors, elements, and textures in our shaving line.